This past week I got dive into the principles of Lean Startup and Customer Development more. I first learned about Lean Startup & Customer Development from Craig Daniel over at VisibleGains. I also attended my first Lean Startup Circle meetup in Austin hosted by Capital Thought and facilitated by fellow Bootstrap friend Ash Maurya.
I have to say that I am really intrigued by the principles and philosophical framework of Customer Development. As a startup entrepreneur it can really help bring focus to what you should be working on and when. I know first hand how hard it can be to mentally sort things out that you have to do in order to grow your company. To me, Customer Development, is a system that almost any entrepreneur in a broad range of business industries — not just High Tech — can follow.
If you are working on a venture I would highly recommend that you digg into Customer Development and Lean Startup principles. Brant Cooper & Patrick Vlaskovits did a great job putting together, “The Entrepreneurs Guide To Customer Development” and I’d recommend it as a great starting point. I certainly looking forward to learning and sharing more in my personal journey.
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- Startup Hypothesis Testing and Premature Execution (measuringmeasures.com)
- The Entrepreneur’s Guide to Customer Development (startupnorth.ca)
- The Lean Start-Up (enterpriseresilienceblog.typepad.com)
- You Actually Did This? (steveblank.com)
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